Public broadcasting Service

Ofcom report:

1. The report suggest that on demand watching has grown in popularity meaning that more people are choosing to use online streaming services instead of going on their actual television to watch series, movies or news. Accessibility of smart TVs, smart phones and tablets have increased over time.                                                                                                                         
2. The amount of time spent used watching stuff varies between younger and older viewers. Viewers aged 65+ watched 3 minutes less of broadcast tv in 2016 than in 2012 whereas younger viewers watched 43 minutes less. Between the years 2015-16, the average daily viewing among children of ages 16-24 fell by 10 minutes. On the other hand, people over the age of 64 increased by 2 minutes.                                                                                                    
3. The report tells us that viewers do end up satisfied with the public service broadcasting tv channels. The report says that 'Overall, 78% of regular or occasional viewers of any PSB channel claim to be satisfied with PSB broadcasting, significantly higher than in 2015 (73%).'    
4. PSB channels spent 276 million pounds in 2016.

Goldsmiths report:

1. Despite  retaining their prominence, PSB channels have had their market share reduced. Since sky has came out, it has made a major positive effect on pay television. In addition, new technology is coming out at a fast rate letting on-demand access to television content.                 
2. If public service broadcasters meet the obligations of their licenses, their content should be guaranteed prominence on electronic programme guides, smart TVs and on the interfaces of on-demand players as they emerge.                                                                                                 
3. The report suggests that the BBC is the most important players in the television market. The BBC is at risk of technological advancements and it is damaging competitors. They believe that the BBC should be encouraged to purse networked innovation and opportunities provided by modern technology. On the other hand, their licence fee is vulnerable and they may need to try and look for other sources of funding to make sure they survive in the market.                             
4. The BBC should be funded with a more progressive funding mechanism like a tiered platform-neutral household fee, a supplement to council Tax or funding via general taxation with appropriate parliamentary safeguards.                                                                                             
5. Channel 4 is a very unique aspect to public service broadcasting. It supports the independent production sector and produce content aimed mainly at diverse audiences. Its remit has remained flexible and it has moved with the times. But it has cut programme spending; it abandoned arts programming and has been criticised for not producing enough content for older children. Not long ago, Channel 4 has been threatened with privatisation.                                                           
6. One thing Channel 4 should do is start to create more content for older children. They should also restore arts programmes. Lastly, Channel 4 should not be privatised.                                     
7. New and other digital now contain certain aspects of public service broadcasting. For example, Sky, Netflix or Amazon all have aspects of public service broadcasters whether it be on demand services or the accessibility of them.

Final questions:

1. I believe that the BBC should be kept running for a f ew reasons. Firstly, there are still a huge number of people who wake up at 6 to watch the news to find out not only what's going around in the world but also the weather, the sports and any news that may affect them. Secondly, the BBC has been around for a long time in order to 'inform, educate and entertain', so far, they have been able to uphold that for so long and I believe they will be able to in the future also. Lastly, the BBC is very well known and trusted name. When people see BBC they don't see it as fake news but instead as something they know that they can trust and believe what they are being told. Especially in todays society where there is so much false news that is going out freely.                                                                                                                                                 
2. Like question 1, I believe that there is a role in the 21st century for the BBC because of all the fake news that is constantly being spread on the internet. People need a source that they can truly believe in and trust. Without this reliable source, things in the world could get quite uncontrollable where you could hear 7 or 8 different versions of the same story.                          
3. I believe that the current BBC funding model should not be changed because they are currently earning enough to keep it running and as a news company, they aim is not to make profit but to let people see what is going on in the world today. Just from license fees alone they earn quite a bit of money. To change their funding model would be their intentions of 'inform, educate and entertain' is sort of no longer the same as now they are only doing it to earn money.